DEXA-DIKE Innovation Awards Winner
DEXA-DIKE Innovation Awards Winner
DEXA-DIKE Innovation Awards Winner
Overview
In October 2022, I was thrilled to be part of the winning team, alongside Ferdian Arvin Nayandra and Rahmania, that secured 1st place in the Innovation Development category at the DEXA-DIKE Innovation Awards, hosted by the Department of Computer Science & Electronics, FMIPA UGM, in collaboration with DEXA Group. Our project, the Salesman Recommendation Application, was designed to enhance DEXA Group’s field operations by generating optimized sales routes and personalized seller-customer suggestions, driven by intelligent analysis of user history and route efficiency.
Overview
In October 2022, I was thrilled to be part of the winning team, alongside Ferdian Arvin Nayandra and Rahmania, that secured 1st place in the Innovation Development category at the DEXA-DIKE Innovation Awards, hosted by the Department of Computer Science & Electronics, FMIPA UGM, in collaboration with DEXA Group. Our project, the Salesman Recommendation Application, was designed to enhance DEXA Group’s field operations by generating optimized sales routes and personalized seller-customer suggestions, driven by intelligent analysis of user history and route efficiency.
Findings
Enhanced Operational Efficiency
By analyzing user behavior and leveraging efficient routing algorithms, our application demonstrated potential to significantly reduce travel time and improve salesforce productivity.Technical Validation from Experts
The solution received commendations from DEXA Group’s IT leadership team, validating both the algorithm's performance and its alignment with the company's strategic goals.Applied Innovation through Collaboration
Working closely with DEXA engineers during mentorship sessions offered clear exposure to real-world industry challenges, sharpening our ability to pivot and improve the system iteratively.User-Centered Design Focus
Feedback from sales staff highlighted the application’s user-friendliness and adaptability to existing workflows, affirming that real impact requires both technology and human-centered usability.Scalability and Future Potential
Judges and mentors noted that our recommendation model is applicable beyond pharmaceuticals, to FMCG, logistics, and retail. The concept’s modular design supports rapid scaling.
Findings
Enhanced Operational Efficiency
By analyzing user behavior and leveraging efficient routing algorithms, our application demonstrated potential to significantly reduce travel time and improve salesforce productivity.Technical Validation from Experts
The solution received commendations from DEXA Group’s IT leadership team, validating both the algorithm's performance and its alignment with the company's strategic goals.Applied Innovation through Collaboration
Working closely with DEXA engineers during mentorship sessions offered clear exposure to real-world industry challenges, sharpening our ability to pivot and improve the system iteratively.User-Centered Design Focus
Feedback from sales staff highlighted the application’s user-friendliness and adaptability to existing workflows, affirming that real impact requires both technology and human-centered usability.Scalability and Future Potential
Judges and mentors noted that our recommendation model is applicable beyond pharmaceuticals, to FMCG, logistics, and retail. The concept’s modular design supports rapid scaling.
